Data is key. To turn the massive amount into opportunity we need to overcome the silos.

Vertical solutions alone will be disrupted by players that cross vertical. New business opportunities form at the intersection of these silos.

These effects can be accelerated by a strong horizontal platform.

The race is won by those who most quickly define a new index of reality...

... the goal is to create the world's best Reality Index - the HERE Reality Index^TM

And to know in real-time: what ?  where ? and why ? things happen.

But no company, government or individual can do it all by themselves.

Key objective of the HERE Industry Advisory Board (see also: HERE IAB) is to provide HERE with high-quality expert advice and influence in industry relationships and networks to become this goal reality.

The IAB comprises members who are recognized & accomplished personalities and leading experts in diverse technology and business disciplines.

Recently HERE CEO Edzard Overbeek appointed Ricky Hudi to act as the Chairman of the Industry Advisory Board.